With the advent of the Tablet PC and the exponential growth of the Internet being accessed through these devices, it becomes important for businesses to tailor the content of their websites to address this new audience.
These handy gadgets like the Apple iPad, Samsung Galaxy Tab, Motorola Xoom and the latest addition RIM’s Playbook have entirely changed the quality of the website experience. Let us understand the Tablet market landscape. This market consists essentially of Apple’s iPad, Google’s Android-based tablets, and the new entrant RIM’s Playbook. Of these Tablets, Apple’s iPad owns the largest piece of the pie – approximately 90% – and Google’s Android-based tablets like Motorola Xoom and Samsung Galaxy Tab take up the rest. Apple’s iPad has managed to convert and retain its huge market share despite the fact that it does not support Adobe’s Flash player (which has been a key component in the past for websites to display videos and interactive content). It also has limited multitasking support and limited peripheral connectivity compared to its competition, thanks to its intuitive and snazzy user interface.
So what are the factors that you must consider while designing a website with the Tablet audience in mind? It is quite clear that if you are creating or redesigning your website with the Tablet user in mind, you should make sure that your site follows these guidelines: 1. Remove Flash Content 2. Check Browser Compatibility 3. Design a Tablet-optimized Layout
It’s easy to see why designing your website for the Tablet-user makes sound business sense. As more and more visitors to the internet use this route of access, it opens up many avenues for technological innovation – make sure you keep up with the curve! |
With the advent of the Tablet PC and the exponential growth of the Internet being accessed through these devices, it becomes important for businesses to tailor the content of their websites to address this new audience.